The second thing I want to talk about is the platform, which should be universal, standardized and open to all.
An advantage of cloud computing is the consistent experience it offers users on all terminals and systems. Currently, the scope of "personal computer" has expanded from traditional PC and Mac computers to smart terminals like cell phones, flat-panel computers, Internet TV and car infotainment systems. And computer operating systems have seen a rigorous development, with Android, iOS, Meego and other new systems emerging in addition to Windows. To support all these terminals and systems, cloud computing must be standardized and universal. Now, the government is working with Internet enterprises, including Tencent, to set up unified standards.
An objective of cloud computing is to make computing resources accessible to the whole society in the most economic way. Given the large scale of the work, it's impossible and unnecessary for every enterprise and institution to develop its own cloud computing platform. This work can be done by major Internet companies. To achieve the objective, Tencent insists that the cloud computing platform be universal, standardized and open to all. The openness and cooperativeness of the platform is key to its popularity and its influence on IT Industry and national economy. Platform suppliers should ensure their computing abilities, mass data storage and bandwidths can be as available as water and electricity for small- and medium-sized enterprises and research institutions. If suppliers take cloud computing as a monopolized resource, use it to control enterprises in the midstream and downstream industry and make special rules to force the enterprises to use these services, the entire IT industry will be ruined in the long run. In the principle of openness, cooperation and mutual benefit, Tencent hopes to work with other Internet companies to promote technological development and industry development based on cloud computing. We hope to help Internet users share information and services on cloud platform, help small- and medium-sized enterprises and research institutions share cloud computing results and make our contributions to the development of value-added, cloud-based products and services.
The third thing I want to talk about is the key role of cloud applications and services.
Cloud computing is only a bearer. Services and applications based on it are the most important. Without the services and applications, cloud computing is useless. Therefore, Tencent will integrate all IT services, including instant communication tools, online media, office automation, online games, SNS societies, search engines and e-business, on the basis of cloud computing. Only in this way can we bring real benefits to users.
Next, I will take the QQ cloud as an example to show you our strategy on cloud application. After my explanation, you will see the values cloud computing can bring to users, and you will see the influence cloud computing can leave on the Internet and IT industries.
The objective of the QQ cloud is to build an application platform where users can safely bring their service portfolio, online habits and private data to any other scenes. To achieve this, we will first offer users consistent trans-terminal, trans-system services. Currently, there are a variety of terminals and systems, such as the PC, smart phone and flat-panel computer, but they all use the Web as the application platform. Based on the Web, the QQ cloud tries to build a complete cloud-application system to ensure that users can enjoy consistent cloud services.
The QQ cloud offers a browser-server, plug-and-play cloud platform, saving users from troubles caused by various terminals. Meanwhile, it allows users to safely bring their cloud service portfolio, user habits and private data to any other application scene. Based on the cloud platform, the QQ cloud can provide users with customized services and social services based on users' contact chain. Users' demands and habits differ. In the past, such information was stored on their own terminals, unable to be taken to other places. Now, based on the cloud platform, we can help users choose different service portfolios according to the time and the scene and safely synchronize the portfolios between various terminals or public devices. Users can use the portfolios, including UI, application settings and message receiving and processing mode, in a familiar environment in their accustomed way. Meanwhile, users can share their cloud applications, experiences and creations with friends in their societies.
We always stress that cloud computing development needs the efforts of the entire IT industry and the whole society. We advocate an open, market-oriented business environment. The QQ cloud is an open platform. It's impossible to have any single company develop all applications and services. To build a healthy, win-win industrial environment, the QQ cloud platform is open and transparent to all third-party developers and commercial partners. We hope that in addition to Tencent, our partners, competitors, independent developers and even individual users can create their cloud applications and share or sell them in application market. The QQ cloud will provide application suppliers with basic services, such as terminal compatibility, customized settings, cloud storage, contact chain spreading, application management and payment system.
With abundant applications, convenient management and safe usage, the QQ cloud is able to meet users' customized demands and better achieve user values. At the same time, it will give application suppliers access to users and contact chains, to better integrate upstream industry with downstream industry and make a joint exploration of new market potentials
By developing the aforementioned technologies, by solving the three challenges I just talked about, Tencent hopes to bring more benefits to users with the support of cloud platform. In the principle of openness and cooperation, we hope to find more business opportunities for the IT industry.
Four sessions of the China-U.S. Internet Forum has been successfully held. This forum has become a major communication and cooperation mechanism for the Internet industry of the two countries. Tencent is working hard to explore overseas markets to offer products and services to network users in the U.S. and other countries. We sincerely hope to take the advantage of this forum to enhance our communications with Internet companies in the two countries, discuss new trends, new technologies and new ideas of the industry and make our contribution to the development of the Internet in both China and the U.S., as well as other countries of the world!
Thank you!