Guo Yang, former founder of crushword.net, was quoted as saying that being a crush queen is a high-income profession, generally starting at 3,000 yuan a month.
Peacock King befriended a queen, a 19-year-old university student lured by the money.
"She told me her boyfriend introduced her to the crush fetish as he loves licking her feet," he said. "Then she soon became an abuser and a star inside the group."
He said he didn't want to expose the girl's identity as he believes he can talk her out of it. Other queens weren't so lucky. One queen exposed by Internet users had to call police for help.
After the video came to light, Internet users found one queen who put a glass plate over a rabbit and sat on it till it was crushed to death in a video.
Her name is said to be "Huang Xiaoxiao," a university student from Sichuan Province.
According to a report by the Sichuan-based West China City Daily, Huang is a rich, nice woman who likes English and small animals.
She was first hired to step on fruits as a part-time job. Then she switched to fish, insects and small animals.
Her then boss reportedly threatened her if she quit, he would expose her on the Internet.
The pay was not as much as was rumored, Huang said. She got 100 yuan for crushing fruit and 200-400 yuan for stepping or crushing animals.
Her boss gave up on her after she vomited from the crushing of a fish, she said, with her last performance in 2008.
Days after the video was exposed, Huang received a call from her mother, telling her that her performance had gone public. Huang said she felt like the sky had fallen and everything was lost.
"This must be my punishment," she said. She reportedly cried the whole day, and then confessed to her husband in the evening.
"I suggested divorce, but my husband said we should get through the hard times together."
She even thought of killing herself, but her cats have helped her to get through the difficult time. She released an apology on November 25.
"I can never forget what I have done," Huang wrote. "It has become a stain on my life that I can never wipe away. Will God forgive me? I don't know.
"God gave me the punishment I deserve … I'm willing to use the rest of my life to make up for this mistake, to atone for my sin."
Her apology fostered even greater argument, with many questioning her sincerity.
Internet users accused Huang of crocodile tears designed to elicit sympathy.
Peacock King is one of the many who doesn't believe Huang.
"If you read it carefully, you'll notice it's pretty much the same apology as the kitty killer used before."
A man claiming to be Huang's high school classmate filed a report with the Chengdu Niuwangmiao police station on behalf of Huang to investigate animal abuse. Police said they would investigate: even though China has no law against cruelty to animals.